Coming Soon

Know what's really in your beauty products.

Purely scores every product against EU Regulation EC 1223/2009, so you can scan a barcode and instantly know if your beauty products are safe.

What Purely does

EU Safety Scoring

Every product scored against EU Regulation EC 1223/2009, the world's strictest cosmetics safety standard.

Barcode Scanning

Scan any product barcode for instant ingredient analysis. Know before you buy.

Ingredient Analysis

Understand what's in your products with clear, plain-language breakdowns of every ingredient.

Coming to the App Store